Business & Customer Awareness Skills

Successful businesses are those in which every employee understands and practises good business and customer relations. Effective business and customer awareness is the ability to understand what makes markets and customers tick; the art is turning the theory into practice.

Problem

The customer, whether a business or an individual consumer holds the power in today’s competitive environment. So what’s the problem? Maintaining an awareness of the business environment and building good relationships to sustain long-term profitability frequently takes a back seat when businesses are under intense pressure to deliver short-term results to shareholders and employees are over stressed due to reduced manpower.

Solution

 This intensive 4-hour skills “boot camp” gives candidates a toolkit of techniques to enable them to understand and maintain business and customer relationships. Using outcomes based learning and practical exercises, candidates gain the skills required to immediately apply the technique(s) appropriate for effective business communicators.

Deliverables: by the end of the 4 hours delegates will be able to:

• Understand and identify business drivers
• Develop an understanding of business and customer relations
• Manage business priorities, challenges & risks
• Identify communication barriers between buyer and seller

Who should attend

Anyone looking to gain commercial business and customer awareness.